Black Entertainment Television

There's Not Just One Way to Be Black
BET art installation lobby
BET art installation lobby
BET art installation lobby

Introduction

Viacom wanted their new Black Entertainment Television offices in New York City to scream black culture. So we connected local artists and designers with the BET staff to let their new space act as a platform for their voice. Opened in 2020, the multi-floor workplace is a dynamic and rotating expression of BET’s brand culture, values and content.

Environmental Graphics

2020

BET super graphic in hallway
BET super graphic in hallway
BET super graphic in hallway
BET lobby with glass ADA graphics
BET lobby with glass ADA graphics
BET lobby with glass ADA graphics
BET entrance and message board
BET entrance and message board
BET entrance and message board
BET lounge with super graphic
BET lounge with super graphic
BET lounge with super graphic
BET conference room with graphics
BET conference room with graphics
BET conference room with graphics
BET neon sigh
BET neon sigh
BET neon sigh
BET music super graphic
BET music super graphic
BET music super graphic